WHY I WROTE
THIS BOOK
Money is a family affair. We often approach it the way our
parents did, we struggle with what to teach our children
about it.
A friend of mine’s daughter nagged her for an expensive
pair of shoes. My friend just couldn’t afford them at that
point. So, she sat down with her daughter and explained how
much money she made each hour, and how many hours she would
have to work to buy those shoes. Her daughter got it. Then
she and her daughter calculated how many hours my friend
worked to pay the rent and a few other necessities. Soon
her daughter was a financial partner in the family.
How you handle money is how your children will handle it.
We want financial independence and we want our children to
achieve financial independence. We want our families and
our community to be able to take advantage of the
opportunities this nation offers. That’s not just in our
community’s best interest. It’s in the nation’s best
interest:
-There are more Hispanics
living in the U.S. than there are Canadians living in
Canada. (U.S. CENSUS)
-The Hispanic population is the fastest growing minority in
the U.S. (U.S. CENSUS)
-Hispanics purchasing power will top $1.2 trillion dollars
in 2012. (SELIG CENTER)
If we take small steps to educate ourselves and our
children about personal finance, whatever language we
speak, we can unleash our enormous economic potential.
I wrote ¿Se
Habla Dinero?™ to give those of you with
ambition and dreams the information you need to achieve
financial success.
Though she was raised in a family that ran a small business, before becoming a financial reporter, she had to learn how to speak “Money” so she could translate business and financial news for her listeners.
Jimenez says, “I want this book to bridge the gap between generations, between those who speak Spanish fluently and those who do not, and between people with different levels of financial knowledge. If intelligent, and hard-working people are given information they need in a way they can understand they will achieve the success of their dreams.”
Prior to joining KGO, she was a key member of the team that developed California’s first Hispanic AIDS education television program and telephone hotline. She is currently on the board of the San Francisco General Hospital Foundation.
Jimenez is also a popular public speaker. You can ask her to speak at your event by e mailing her at Lynn@sehabladinerobook.com